Proactive Borrower Intelligence and Engagement Platform for Mortgage Lenders

Identify and engage active borrowers months before their next transaction to increase share of wallet and client satisfaction

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Senso is building the proactive reactive borrower experience

Senso strives to provide anyone dreaming of their next home purchase with a better experience from their existing financial institution. Built with the borrower in mind, Senso is a leading intelligence and engagement platform designed to help mortgage lenders build long-lasting relationships by proactively engaging borrowers leading up to their next financing.


increase in close rates


increase in net income


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Predict and Identify

Proactively identify in-market borrowers and be the first-to-connect with them up to six months before their next home purchase.

Engage and Nurture

Data enhancements to provide borrowers with game-changing Always On experiences which engage from initial contact to loan closure

Always On Platform to Acquire and Retain more borrowers faster

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    Purchase Money

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    Debt Consolidation

A New Market Standard is Here


  • Reactive triggers surfaced when it’s too late

  • Long 1003 forms with ‘batch and blast’ targeting

  • Low recapture and close rates

  • Resource bottlenecks


  • Target borrowers proactively before competitors

  • Data Enhancements to provide personalized experiences

  • 5x increase in close rates

  • Prioritized insights to overcome capacity constraints

With this relationship, we will be able to help our clients with AI-powered insights driven by high-quality data. Mortgage attrition is a real problem, and the Senso solution helps deploy proactive strategies that optimize client experience and lifetime value.

- Executive at Top Tier Financial Institution

Our Team of Backers

Senso’s investors have exited multiple billion-dollar success stories in enterprise software.

Recommended Reading

Senso Blog
7 Ways for a Mortgage Lender to Stand Out Without Lowering Interest Rates...
July 9, 2020
Senso Blog
Top 8 KPIs That All Mortgage Lending Teams Should Measure...
July 9, 2020
Senso Blog
Fintech AI startup Senso raises US$3 million to help financial institutions strengthen client relati...
July 9, 2020

Request a Demo

Fill out the form for a demo of how Senso can help you shift your borrower experience from reactive to proactive

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