About Senso

Senso is the DoubleClick for First‑Party Data.

In the early internet era, DoubleClick linked advertisers with a decentralized network of publishers to optimize keyword‑based ads at scale; we’re doing the same for answer optimization, supporting brands in improving and monetizing their knowledge for every AI interaction—from AI search and voice agents to the agentic web, AR/VR, call centers, and beyond.

Based in San Francisco and Toronto, the Senso team has worked together for 10+ years building AI for regulated industries. Today, forward‑thinking institutions in financial services leverage Senso to move beyond keyword‑based optimization toward answer‑centric transactions.

What makes us different

  • First‑party data connectors. One‑click pipelines ingest documents, call transcripts, and transactional data—giving AI full context while keeping organizations in control.

  • Generative Engine Optimization (GEO). Track visibility in ChatGPT, Gemini, Claude, Grok, and tomorrow’s conversational engines.

  • “Fix‑my‑content” workflow. Automatically detect gaps in knowledge, recommend improvements, and publish once to every channel.

  • Response Quality Score. Measure answer accuracy in real time.

  • Agent‑powered transactions. Enable instant approvals, wire transfers, seamless travel bookings or loyalty perks, Senso turns answers into actions—across any AI interface.

Meet the experts

High agency team transforming the future of advertising into personalized transactional experiences embedded into every AI platform

Insights on staying visible, trusted, and ready to answer

in the age of AI.

Thomas Nelson

CTO

Thomas Nelson

CTO

Thomas Nelson

CTO

Saroop Bharwani

CEO

Saroop Bharwani

CEO

Saroop Bharwani

CEO

Mavis Wang

Customer Success

Mavis Wang

Customer Success

Mavis Wang

Customer Success

Andy Tran

Product Manager

Andy Tran

Product Manager

Andy Tran

Product Manager

Sumit Chakraborty

Front End Dev

Sumit Chakraborty

Front End Dev

Sumit Chakraborty

Front End Dev

Rahul Hingorani

Backend / ML

Rahul Hingorani

Backend / ML

Rahul Hingorani

Backend / ML

Sebastian Rosado

Backend / ML

Sebastian Rosado

Backend / ML

Sebastian Rosado

Backend / ML

Magnus Taylor

BDR

Magnus Taylor

BDR

Magnus Taylor

BDR

Mark Miyamoto

Sr. AE

Mark Miyamoto

Sr. AE

Mark Miyamoto

Sr. AE

Anna Albinson

Growth Marketer

Anna Albinson

Growth Marketer

Anna Albinson

Growth Marketer

Our Mission

Every question, answered, instantly and accurately.


We believe every question deserves an accurate, authoritative answer rooted in first‑party data, making AI-powered answers dependable and transactional.



Our Values

Our Values

Strive for Clarity

Communicate in the most meaningful way possible

Strive for Clarity

Communicate in the most meaningful way possible

Be Consistent

Be prepared to win and deliver exceptionally everyday

Be Consistent

Be prepared to win and deliver exceptionally everyday

Continuously Improve

Use knowledge to get better and show up smarter

Continuously Improve

Use knowledge to get better and show up smarter

Trusted by


Trusted by

Our Mission

Every question, answered, instantly and accurately.


We believe every question deserves an accurate, authoritative answer rooted in first‑party data, making AI-powered answers dependable and transactional.

Our Values

Strive for Clarity

Communicate in the most meaningful way possible

Strive for Clarity

Communicate in the most meaningful way possible

Be Consistent

Be prepared to win and deliver exceptionally everyday

Be Consistent

Be prepared to win and deliver exceptionally everyday

Continuously Improve

Use knowledge to get better and show up smarter

Continuously Improve

Use knowledge to get better and show up smarter

Privacy

Terms

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