Get Started with Senso

Description
Understand how AI models represent your business and take your first step toward improving that representation using verified context.

Estimated Read Time
5 minutes

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Overview

AI models are already describing your business in response to user questions.

Senso helps you:

• understand how those models represent you
• identify where that representation is incomplete or inaccurate
• publish verified context to improve it

This guide walks you through your first end-to-end workflow.

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Step 1 — Add Prompts

Go to My Prompts.

Prompts are the questions AI models answer about your business and category.

Add 5–10 prompts to start.

Examples:

• “Best [category] providers”
• “How does [your product] work?”
• “Compare [your company] vs [competitor]”

Guidance:

• Use customer-facing language
• Avoid internal terminology

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Step 2 — Run Evaluation

Once prompts are added, Senso evaluates responses across major AI models:

• ChatGPT
• Claude
• Gemini
• Perplexity

Senso converts responses into structured signals:

• Mentions
• Citations
• Share of voice
• Sentiment

No manual action is required.

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Step 3 — Review Representation

Go to Visibility Trends.

This shows how AI models currently represent your business.

Focus on:

• Whether you are included in responses
• Whether you are cited as a source
• How often competitors are cited instead

Interpretation:

• No mentions → you are not being surfaced
• Mentions without citations → low trust
• Competitors cited → they are shaping the narrative

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Step 4 — Identify Gaps

Go to Content Remediation.

This view highlights prompts where:

• your business is not cited
• competitors are cited instead
• responses are incomplete or inconsistent

These are gaps in how your business is represented.

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Step 5 — Generate Content

Select a prompt and click Remediate Content.

Senso generates structured content:

• grounded in your Knowledge Base
• aligned with your Brand Kit

This content is designed to be usable as a source by AI models.

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Step 6 — Save, Review, and Publish

Generated content should be saved to Drafts.

From Drafts, you can:

• Review and edit content
• Assign a reviewer
• Prepare content for approval

When ready, click Publish.

Published content is made available on machine-readable domains and becomes part of the context AI models can reference.

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What to Do Next

After completing this guide:

• Expand your prompt set
• Upload additional Knowledge Base content
• Continue monitoring changes in Visibility Trends